J. Gowdy Consulting works with clients to effectively communicate their sustainability messaging points to key stakeholder groups. Our approach is to find messaging points that are unique, honest, transparent and effective in building brand value with shareholders, employees, customers, suppliers, community groups and other key stakeholders.

For each company, messaging points are crafted to be strategic to that company's industry, market position and stated goals. Our belief is that no two companies are alike and, therefore, each company can and should broadcast its unique sustainability messaging platform. You won't find us using "green," "environmentally-friendly" or any other generic and invaluable message. Our messages are designed to be specific, informative and strategic to your organization's goals.

The following is a short list of several strategy services we provide:

  • Executive Dashboards: e.g. Goal Tracking: Internal Reporting Dashboards for tracking Sustainability Goal Progress (Client: Ingram Barge; Role: Team Member)
  • Sustainability Reporting: e.g. Website Content: Creation and Maintenance of Corporate Environmental Website (Client: Bridgestone; Role: Team Leader)
  • Sustainability Marketing: e.g. Sustainability Communications Strategy: Development of the "Top 20" Messaging Tactics for a Sustainability Initiative (Client: GE/GreenOrder; Role: Team Leader)
J Gowdy Consulting - Profitable Sustainable Solutions - © 2010      P.O. Box 128334 Nashville, TN 37212      info@jgowdyconsulting.com      Site design by: iDesign, Inc.